Mandy Hoskinson Digital Marketing Strategist & Consultant at By Aries Mandy Hoskinson owns Zolay, a social media agency that gives away 20% of their work for free. Additionally, she is the President of the Social Media Club of Los Angeles, avid traveler and overall lover of all things tech and art. Connect with Mandy: Instagram… Continue reading Beyond LinkedIn: Exploring Social Media Platforms for Lawyers with Mandy Hoskinson
Mandy Hoskinson’s Book Listen to the Episode From the publisher: The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Positioning describes a revolutionary approach to creating a “position” in a prospective customer’s mind-one that reflects a company’s own strengths and weaknesses as well as those of its competitors. Writing in their… Continue reading Positioning by Al Ries
Jesse Ringer Digital Marketing Strategist & Consultant at By Aries Jesse is the founder of Method and Metric, launched in 2017. For over 10 years, I’ve helped business owners, entrepreneurs, and marketing teams build winning SEO strategies for their organizations. My passion for progression, creativity backed by data, and the democratization of tech have… Continue reading Optimizing Landing Pages for SEO Success with Jesse Ringer
Jesse Ringer’s Book Listen to the Episode From the publisher: Jer Thorp’s analysis of the word “data” in 10,325 New York Times stories written between 1984 and 2018 shows a distinct trend: among the words most closely associated with “data,” we find not only its classic companions “information” and “digital,” but also a variety of new neighbors―from… Continue reading Living in Data by Jer Thorp
Ross McDaniel Growth Strategist Ross McDaniel is a growth strategist with a decade of experience helping brands succeed. With a passion for community development, Ross established Fencepost and the Local Growth Formula, resources dedicated to bridging the gap between top-notch home service businesses and their potential customers. With just four simple ingredients, any local business… Continue reading Data-Driven Growth: Local SEO that Works with Ross McDaniel
Ross McDaniel’s Book Listen to the Episode From the publisher: You’ve seen the ads: Squatty Potty, Chatbooks, Purple, Poo~Pourri, FiberFix, Lumē Deodorant, (and more). You’ve laughed along with millions of others. And you’ve learned new euphemisms for poop, which can come in handy if you’re ever apparated back to junior high. But who creates all… Continue reading From Poop to Gold by Chris Jones
Marcus Ohanesian Owner of Perfect Evolution Marcus Ohanesian (proper noun) mar-kuss oh-ha-ne-see-an Left Brain: Analytical, Methodical, and Process-Driven contributing to years of being a Digital Project Manager turned into an Account Strategist. Right Brain: A BFA graduate and visual Creative Designer mixed with being a lifelong Drummer, resulting in a creative intuitive idea entrepreneur. Other… Continue reading Clashing & Chaotic: Reducing Visual Strain of Cluttered Websites with Marcus Ohanesian
Marcus Ohanesian’s Book Listen to the Episode From the publisher: You’ve heard how story is the latest-and-greatest business tool and that storytelling can do everything, from helping leaders better communicate to motivating sales teams and winning customers away from competitors. But what stories do you need to tell and how do you tell them? Stories… Continue reading Stories that Stick by Kindra Hall
Matthew Stafford CEO and Owner of Build Grow Scale Matthew Stafford is the CEO and Owner of Build Grow Scale and the mad scientist behind the data and development of BGS’s Revenue Optimization TM system. He has a keen eye for impediments in the customer journey, is excellent at interpreting data to find diamonds in… Continue reading Beyond Traffic: A Comprehensive SEO Guide with Matthew Stafford
Matthew Stafford’s Book Listen to the Episode From the publisher: Expanding upon one of his high-level foundational teachings: Strategic Coach co-founder Dan Sullivan explains why achieving 10X growth is easier than going for 2X growth. Dan Sullivan, the world’s leading coach for highly successful entrepreneurs, wants you to know that achieving 10X growth is exponentially… Continue reading 10x Is Easier Than 2x by Dan Sullivan
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